3 Less-Known Ways to Find Guest Posting Opportunities

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Posted on 24th February 2010 by admin in blogging

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This is a guest post by Ann Smarty. If you want to guest post on this blog, check out the guidelines here.

The two best known ways to find blogs accepting guest posts are:

  • Looking around your current contacts. Guest posting at your friends' sites will only make your old relationships stronger and more active. Besides, this is a good way to "learn" to guest post: adapt to various types of audience and blogging atmosphere.
  • Searching Google. I've posted about some advanced tips on searching Google to hunt great (and tightly targeted) guest posting opportunities previously, so you just need to go and check it if you haven't yet.

But as an active (and long-term) guest blogger, I've become somewhat creative in hunting guest blogging opportunities and in this post I am sharing the three of them which turned really effective for me.

1. Look for New, Rapidly-Growing Competitors

Well, the first thing to keep in mind here is that there are no real competitors when it comes to blogging (this is one of the reasons why I love it). Blogs can't really compete because each of them has its unique voice and thus takes its own place.

But there are blogs in the same niche as you are and it is a good idea to find new, emerging and rapidly growing ones and see what they are doing.

One of the best advice I've ever got was: when it comes to competitive research, think young. It is not easy to follow already established, high-authority blogs: they already have solid contacts and fans which help them move further.

New bloggers have nothing; they are hungry and they've got to be creative. Watching what they are doing and following their steps, you can learn a lot. It doesn't mean you have to copy everything they are doing – you'll notice yourself get inspired by watching those active bloggers; you'll notice yourself find plenty of unique ideas and finding your own ways as well.

Look out for "places I guest posted" and "my guest posts" sections to see where those new and active bloggers promote their content and how:

Guest posting opportunities

2. Search and Track Twitter

This is somewhat related to the previous one: you won't be able to (easily) find new bloggers in Google (because they don't have enough link authority to outrank more established blogs) but you will surely find them Tweeting. Besides, Twitter search is real-time – meaning that you'll find new and fresh guest posting opportunities.

There are plenty of tools allowing to search and track Twitter; I am using Seesmic Desktop because it is cool, feature-rich and clutter-free. Here's how it noiselessly updates me of new related Tweets:

First thing to do is to configure its settings to notify you of new search results. Go to Settings > Notifications and put a tick next to "Notify about new search results":

Seesmic settings

You are almost done. Now use Seesmic built-in search option to search Twitter for what you need. I was searching for "guest posts" in general, you may want to restrict the search to your niche like [guest post diet], [guest post money].

Use Seesmic to track guest posting opportunities

Quick tip: create a separate search for each synonym you'd like to track: [guest post money], [guest post finance], [guest post save], etc.

Your search will be saved automatically and from now on Seesmic will quietly notify you of new search results via small pop-ups:

Track guest posting opportunities with Seesmic

Now whenever you have new results, just go ahead and check out the new blogs and what they are doing.

3. Join Blogging Forums

Bloggers' communities are plenty. Some are generic ones where people discuss all things blogging. Others are more focused and targeted like, for example, Blogher (which unites blogging women) and 20 something bloggers that unites bloggers aged between 20 and 30 (and thus having common interested, styles, priorities, etc).

I have recently created another community specifically targeting people looking for guest bloggers and / or guest blogging opportunities. It is called My Blog Guest and if you are interested in guest blogging and plan to do a lot of it, you may want to check it out.

I am doing my best to keep the bar high enough: I don't really want the forum to turn into buy-sell thing, so only join it if you are interested in long-term partnerships and "pure deals".

My blog guest

If you've had some success hunting for guest blogging opportunities, please share your most effective methods in the comments!

Ann Smarty blogs on search, social media, branding and blogging at her SEOsmarty.com blog.


Original Post: 3 Less-Known Ways to Find Guest Posting Opportunities

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How to Deliver the Highest Impact with Each Post

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Posted on 11th February 2010 by admin in blogging

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This is a guest post from Leo Babauta of Zen Habits. If you want to guest post on this blog, check out the guidelines here.

In the last few years at Zen Habits, I’ve gone from 7 posts a week to two or three … and yet my blog is growing in readership faster than ever.

That’s not to brag, but to illustrate a point: frequent posting isn’t necessarily effective blogging.

If your goal is to reach a wider audience and establish yourself as a blogger, your aim should be to have a big impact with each post. And if your goal is just to put your thoughts out there, maybe to stir up some discussion in the blogging world … you should also aim for high-impact posts.

High-impact posts are measured not in terms of page views, but on how they affect discussion. Are people talking about the post, on blogs or Twitter or forums? Are they responding in comments or via email? Are they forwarding the post to friends via email, Twitter, and other social networks? Are they bookmarking it on Delicious or voting for it on Digg or Stumbling it? These are just some of the ways you can tell what kind of impact your blog is having.

Low-Impact Posts
First, let’s look at the opposite of high-impact posts. These are the kinds of posts you’ll see on many blogs, by the hundreds, that no one will find useful and bookmark or forward or talk about:

  • What I did today
  • A few favorite links
  • What I ate today
  • Sorry I haven’t been blogging in awhile
  • Tagged: Why I blog
  • Blogging love
  • A dream

None of these posts are useful to people, or interesting. They’ll go out into the world and make not one drop of difference.

High-Impact Posts
There’s isn’t a formula for writing a high-impact post, but here are some tips from what I’ve learned:

  • Extremely useful. Be as useful as possible on a topic that people want to learn about.
  • Complete guides. An extension of the above tip, but as complete as you can be — someone should be able to read the guide and do whatever it is you’re teaching.
  • Great headlines. The headline should make people think, or curious, or promise to be really useful.
  • Controversial. Don’t just say controversial things in order to get noticed, but if you can think beyond the conventional and say something different, or in a different way, you’ll get people thinking and talking.
  • Short. Not all high-impact posts are short — in fact many aren’t — but if you have a post with one brilliant idea, written concisely and memorably, it’ll have a great chance of getting spread. See Seth Godin for some great examples.
  • Memorable. Don’t ever be run-of-the-mill. Do something different, in a way that people will remember. Be bold!
  • Consistent. One memorable post is good, but if you’re consistently useful and memorable, week in and week out, people will come to expect it of you and each post will have greater impact.
  • Full of resources. Link to other guides or great blogs or books. Save people hours of time researching a topic by giving them the best resources.
  • New ideas. Don’t repeat the same ideas — come up with some of your own.
  • Looking at new angles. Even if you don’t cover every aspect of a topic on one post, you can go into a lot of depth if you consistently cover different angles of a topic. The more angles you can look at in different posts, the more completely you’ll cover a topic.
  • Fewer posts. While the big blogs like Lifehacker and Gizmodo can put out a dozen posts a day, smaller blogs have to make their posts count. By reducing the number of posts you have, you are less likely to overwhelm the reader — and so the reader will be more likely to read your posts. They’ll also be more memorable if you can pour everything you have into each one.

a-list-bloggingLeo Babauta writes about simplicity and productivity at Zen Habits. He’s also running a bootcamp for beginning bloggers: Blogging 101: How to Create a Blog that Rocks that starts next week.


Original Post: How to Deliver the Highest Impact with Each Post

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